CBS DRAMAS PACE TUESDAY WIN IN VIEWERS AND ADULTS 25-54
“NCIS” Most-Watched Show of the Night
“NCIS: Los Angeles” Sweeps Time Period in Viewers and Key Demos
“Golden Boy” Grows in Viewers, Adults 18-49 and Adults 25-54
Led by NCIS and NCIS: LOS ANGELES as well as growth from new drama GOLDEN BOY, CBS won Tuesday night in households, viewers and adults 25-54, according to Nielsen preliminary live plus same day ratings for April 9.
NCIS was first in households (10.5/17) and viewers (16.67m), and was second in both adults 25-54 (4.1/11) and adults 18-49 (2.6/08) at 8:00 PM. If the ratings hold, NCIS was the night’s top program in both households and viewers and the top scripted program in adults 25-54 and adults 18-49 (tied with NCIS: LOS ANGELES).
NCIS: LOS ANGELES was first in households (8.8/13), viewers (13.94m), adults 25-54 (3.9/07) and adults 18-49 (2.6/07) from 9:00-10:00 PM. Compared to the last first-run episode (on March 26), NCIS: LOS ANGELES was up +3% in adults 25-54 (from 3.8/09) and was even in adults 18-49. If the ratings hold, NCIS: LOS ANGELES was tied with NCIS as the #1 scripted program in adults 18-49 and was the #2 program overall behind NCIS in both households and viewers.
At 10:00 PM, GOLDEN BOY was first in adults 18-49 (1.5/04), was tied for first in adults 25-54 (2.2/05, with ABC), and was second in both households (5.2/09) and viewers (7.89m). Compared to last week, GOLDEN BOY was up +10% in adults 25-54 (from 2.0/05), +15% in adults 18-49 (from 1.3/04), and added +60,000 viewers (from 7.83m, +1%).
For the night, CBS was first in households (8.1/13), viewers (12.83m) and adults 25-54 (3.4/08), and was second in adults 18-49 (2.2/06). CBS won its sixth consecutive night in viewers.